Boost plan
performance with
healthcare marketing

Our member engagement solutions set your health plan apart
in a competitive marketplace.

Value-based care requires engaged healthcare consumers

NovuHealth offers deep insight for Medicare and Medicaid plans, as well as forward-thinking strategies for commercial plans.





Our member engagement solutions target the four most critical areas of your plan’s performance.

We take a consumer-centric approach to:

• Build a retail-quality experience to boost member satisfaction
• Attract new members and increase sales growth
• Streamline cost utilization and lower marketing expenditures
• Boost your quality scores and overall plan performance

NovuHealth Performance

NovuHealth Performance offers your plan two solutions that can stand alone or be combined. Improve your HEDIS measures and CMS Star ratings with our Quality Solution, and appropriately capture additional risk revenue with our Risk Adjustment Solution.

NovuHealth Satisfaction

NovuHealth Satisfaction delivers an empowering member experience for improved HOS and CAHPS scores, and higher member retention rates.

NovuHealth Attraction

NovuHealth Attraction is your key to member acquisition. Increasing brand loyalty and generating strong word of mouth, this solution positions your plan as the first choice in the marketplace.

NovuHealth Utilization

The consumer marketing techniques behind our healthcare utilization solution motivate members to engage with your most effective health services, leading to lower costs and better risk management.

Ready to engage with us?

See our health care quality improvement program in action

We’re driven by consumer marketing best practices, uniquely tailored to health care realities.

Find expert research and health engagement insights, all in one place.

About NovuHealth

Novuhealth is the leading healthcare consumer engagement company, driven to improve consumer health and health plan performance. NovuHealth motivates consumers to complete high-value healthcare activities by leveraging its sophisticated engagement platform, proven loyalty and behavioral science strategies, and deep industry and regulatory expertise. Headquartered in Minneapolis, NovuHealth has worked with nearly 40 health plans and served nearly 15 million consumers across all 50 states.


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