A fresh perspective on

driving plan performance

In today’s pay-for-performance world, we engage members to complete
the high-value activities that matter most to their health—and your plan’s performance.

We’re driven by consumer marketing best practices

We’re here to tell you that your members are, first and foremost, consumers. Engage with them accordingly, and you’ll see the results.

With a diverse team drawn from across industries, we’re bringing the best of consumer loyalty into healthcare.

How NovuHealth’s member engagement platform works

At NovuHealth, we believe member engagement isn’t a soft science, it’s data science.

Bringing our engagement experts’ strategy to life, NovuHealth’s Activate Engagement Platform combines plan and consumer data to create a personalized program for each consumer.

Engaging the right member with the right message—and the right incentive—we motivate your members to complete high-value activities.

What’s more, we deliver a retail-quality, omni-channel member experience, use predictive analytics for better return on investment, and leverage real-time results to improve your next program cycle. All within a single platform.

Meaningful rewards & engagement programs that improve health and drive plan performance.

Find expert research and health engagement insights, all in one place.

About NovuHealth

Novuhealth is the leading healthcare consumer engagement company, driven to improve consumer health and health plan performance. NovuHealth motivates consumers to complete high-value healthcare activities by leveraging its sophisticated engagement platform, proven loyalty and behavioral science strategies, and deep industry and regulatory expertise. Headquartered in Minneapolis, NovuHealth has worked with nearly 40 health plans and served nearly 15 million consumers across all 50 states.


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